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Why Bollywood Actors Love to Star on the Small Screen?

Bollywood stars today are no longer happy to just stay on the big screen. Many have also tried their luck on the small screen with great success. Besides acting in TV series and judging shows, they have also tried their hand at hosting shows. Their onscreen popularity translates into instant buzz and business.

KBC 13's Krishiv Khandelwal couldn't answer this Rs 25 lakh question. Can  you? - Television News

It has become a recent trend in Bollywood for many A-list actors to appear on the small screen Kbc lottery number check online 2022. These stars are being seen more on reality and performance shows than on TV serials. Their visibility on these shows enhances profits and viewership for channels and the stars in turn reach out to a bigger audience.

Salman Khan who has hosted quite a few editions of Bigg Boss hosted the seventh edition of Bigg Boss too. It became a major hit in India and raked up many controversies that made headlines.

To Salman, a TV show gives a chance for the audience to see the actors in a completely different light, a far cry from their characters in Bollywood movies. “For any actor, the real heroes are his fans. So, by doing a TV show, my audiences get to see the real Salman. Isn’t this (TV) a better reward for me?” he said. Sana Khan, one of the contestants in Bigg Boss 6, bagged a major role in Salman’s upcoming movie Jai Ho. Her spat with a rival contestant won Salman’s heart. When Salman was looking for an innocent yet aggressive character in Jai Ho he felt that Sana would fit the bill.

Amitabh Bachchan hosted the mega game show Kaun Banega Crorepati which went on to create history on the small screen. There were impulsive reactions to the show and it grabbed even more eyeballs when for the first time a female was handed the crorepati title.

Television has become so big that Bollywood’s superstar Shah Rukh Khan admits that an actor’s success today is not measured merely by box office profits, but his association with a TV show. “Today stardom is not about awards and box office numbers, but about who has a bigger TV show. So I am trying to do something. I have told Punit and the Zee family to look out for something for me,” the actor said.

Shah Rukh started his career on the small screen with the show Fauji followed by Circus in 1989. “The TV audience is very big and I also started with TV and I respect the medium a lot. Television is a great platform for every actor and actress. I would love to participate in it whenever given a chance,” he added.

Due to the prolonged struggle for independence that pitted Kenya against the colonial administration, it can be argued that most of the information coming from the British administrators was one-way and with one goal – to have Kenyans toe the line of the colonial administration.

The colonial government employed a top-down communication model that made use of the chiefs baraza (a public meeting called by the chief) as the focal point for exchange of communication between the government and the community. When it was not employing the “top-down” communication structure through the chief’s baraza, the colonial administration was involved in “distribution of propaganda messages to the settler and African communities”.

The top-down structure of communication and propaganda tactics that were employed during the colonial days in the Kenyan colony are prevalent in present day Kenya. A look at the structure of communication in the present day Kenyan government indicates the existence of a top-down structure of communication, similar to the one that existed during the colonial days. Every government ministry or organization has public information officers whose main responsibility is to communicate to the public decisions that the government wants embraced, irrespective of whether or not public opinion was factored when coming up with such decisions.

The one-way form of communication, commonly referred to as press agentry and public information models heightened during the 24-year rule of former President Daniel Moi..Journalists from the Kenya Broadcasting Corporation (KBC) and Kenya News Agency (KNA), two media organizations that are fully funded by the taxpayer and controlled by the government of the day, would ordinarily relay government communication from ministries and other governmental organizations after those in charge have made decisions.

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