News writing is to deliver news most effectively and attractively. A hard news and a feature story may look different but it would not change the basic layout of news writing. There has to be, what is popularly known as, 5W’s and an H to complete news. The sequence of what, when, where, who, why and how may be different depending upon what is more important and what could attract the viewers more. For example if the news matter has Hollywood or White House as location then “where” should take the prominent place.
A news story starts flowing with the most important at the top and the least important at the bottom Open My TikTok Following Feed. The sequence is then made up of a headline, a lede, the news proper, comments and quotes. This is called an inverted pyramid structure.
Headline must be highly attractive so that the eyes of a reader taking a cursory view of a newspaper or online news freeze on it instantly. 99% readers read selective news Open My TikTok Following Feed. They go through the entire gamut and select a few to savour. Readers have to manage their time. Headline such as “How the Waste was Won” or “Coalition Government future imperfect” make perfect headline which seldom a few would like to avoid.
Lede is journalism slang and is placed next. It tells the entire story in one or two sentences and features as the opening part of the body text of news. Lede is what makes a news channel or a news paper more popular. It is the art of writing an entire story in few. It is a kind of breaking news or rhetoric used by media to attract viewers. In fact, it tells the substance of a news story in 30 to40 words and in one or two sentences. Current news affairs have undergone a lot of changes in the last years and the constant migration to the online world has to be the most monumental of them all. However, not even the internet can abolish the bias that most accept exists inside our world news. Everything published through a corporation or massive news outlet often has its own secret agenda and those publishing it often do so with their own personal bias. Perhaps not always intentional or even noted by the company, but there’s no denying that exists in a lot of places and has harmed the news industry quite a lot.
A prime example of the bias of many news corporations was the constant coverage of President Obama, beginning early in his presidential campaign and has yet to slow down in the slightest. Studies have shown that Obama received more attention from the media than any previous or current candidate, but much less negative coverage than any of his opponent. Now of course this didn’t decide the elections, but there’s no hiding the biased opinions various news-casters held on Obama be it good or bad. They no longer delivered powerful and informative news, but rather a stream of personal opinions regarding him or the situations. This sort of newscasting has become a problem for current news media, but online integration has done a lot to combat this issue.
Many stations that deliver current news affairs take a strong and public political biased on many situations, but don’t see it as wrong. Whether you’re Republican or Democrat, it should not matter when your duty is to deliver the news to the people who want to hear it. If the news-man is a strong conservative, it should not affect his deliverance of a certain news-story at all, yet it does and is often encouraged by those higher up. Atop this more obvious political bias, there’s a less seen advertising bias. This comes in the form of a certain company or office donating or making an advertisement with a specific news outlet. This almost always ensures that the news media takes a standing with them on most issues, regardless of who or what the situation really concerns. Now how does online news deliverance help minimize this issue? By firing the reporters and corporations.
Putting the news in the hands of the people means the people will more often hear or read what they want to. Sure, there are still those who deliver bias reports that favor political parties or are being paid to advertise in their writing, but if you find one writer too bias there’s almost always more who are writing on the same subject.